{"id":1287,"date":"2025-06-23T16:32:27","date_gmt":"2025-06-23T14:32:27","guid":{"rendered":"https:\/\/remed.webs.upv.es\/cimed2025\/?page_id=1287"},"modified":"2025-09-14T19:08:42","modified_gmt":"2025-09-14T17:08:42","slug":"elena-villaespesa","status":"publish","type":"page","link":"https:\/\/remed.webs.upv.es\/cimed2025\/ponentes\/elena-villaespesa\/","title":{"rendered":"Elena Villaespesa"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1287\" class=\"elementor elementor-1287\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5a49a63 e-flex e-con-boxed e-con e-parent\" data-id=\"5a49a63\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bc022fc elementor-widget elementor-widget-image\" data-id=\"bc022fc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/remed.webs.upv.es\/cimed2025\/wp-content\/uploads\/sites\/13\/elementor\/thumbs\/elena-villaespesa-r7qiif26mqqhls5vzlq3gjcuk2mxekyfro01p69aq0.jpg\" title=\"elena villaespesa\" alt=\"elena villaespesa\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4780497 elementor-widget elementor-widget-heading\" data-id=\"4780497\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Elena Villaespesa<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3ec8a4a elementor-widget elementor-widget-text-editor\" data-id=\"3ec8a4a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Elena Villaespesa trabaja como Responsable de CX, CRM y Anal\u00edtica Digital en el Museo Nacional Thyssen-Bornemisza (Madrid). Su trayectoria profesional incluye una amplia experiencia internacional como productora y analista digital en museos como la Tate (Londres), el Metropolitan Museum of Art (Nueva York) y la National Gallery of Art (Washington D.C.).<\/p><p>Elena realiz\u00f3 el M\u00e1ster en Gesti\u00f3n Cultural en la Universidad Carlos III de Madrid y el doctorado en la School of Museum Studies de la Universidad de Leicester. Ha trabajado como profesora titular en Pratt Institute (Nueva York). Su investigaci\u00f3n se centra en la estrategia digital y la investigaci\u00f3n de experiencia de usuario (UX) aplicadas al \u00e1mbito cultural y muse\u00edstico.<\/p><p>LinkedIn: <a href=\"https:\/\/www.linkedin.com\/in\/elenavillaespesa\/\" target=\"_blank\" rel=\"noopener\">elenavillaespesa<\/a><\/p><p>T\u00edtulo:<\/p><p><em>La IA en los museos<\/em><\/p><p>Resumen:<\/p><p>La inteligencia artificial est\u00e1 transformando la manera en que los visitantes buscan, descubren e interact\u00faan con el contenido cultural, redefiniendo las expectativas dentro de los museos. Estas herramientas abren oportunidades para los datos de las colecciones y para personalizar y mejorar las experiencias de nuestros visitantes. Adem\u00e1s, la IA, integrada en los estudios de p\u00fablicos, permite profundizar en el an\u00e1lisis de datos y agilizar procesos para conocer mejor a los visitantes y evaluar nuestros programas y actividades.<\/p><p><a href=\"https:\/\/remed.webs.upv.es\/cimed2025\/programa\/\/#ponente-elena_villaespesa\">Elena Villaespesa en CIMED 25<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Elena Villaespesa Elena Villaespesa trabaja como Responsable de CX, CRM y Anal\u00edtica Digital en el Museo Nacional Thyssen-Bornemisza (Madrid). Su [&hellip;]<\/p>\n","protected":false},"author":18,"featured_media":0,"parent":720,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"","ast-site-content-layout":"full-width-container","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-1287","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/remed.webs.upv.es\/cimed2025\/wp-json\/wp\/v2\/pages\/1287","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/remed.webs.upv.es\/cimed2025\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/remed.webs.upv.es\/cimed2025\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/remed.webs.upv.es\/cimed2025\/wp-json\/wp\/v2\/users\/18"}],"replies":[{"embeddable":true,"href":"https:\/\/remed.webs.upv.es\/cimed2025\/wp-json\/wp\/v2\/comments?post=1287"}],"version-history":[{"count":13,"href":"https:\/\/remed.webs.upv.es\/cimed2025\/wp-json\/wp\/v2\/pages\/1287\/revisions"}],"predecessor-version":[{"id":2290,"href":"https:\/\/remed.webs.upv.es\/cimed2025\/wp-json\/wp\/v2\/pages\/1287\/revisions\/2290"}],"up":[{"embeddable":true,"href":"https:\/\/remed.webs.upv.es\/cimed2025\/wp-json\/wp\/v2\/pages\/720"}],"wp:attachment":[{"href":"https:\/\/remed.webs.upv.es\/cimed2025\/wp-json\/wp\/v2\/media?parent=1287"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}